Why
should I be on the web?
A
significant number of your customers and prospects are on the web
and your competitors are there, as well. Having a website is a relatively
inexpensive way to create a world wide audience - the sooner you have
a website the quicker you will be positioned.
Will
the Internet become my primary business location?
Probably
not. Understanding that the Internet is only a part of your overall
business will keep your expectations in check.
How
do I know what kind of a website to design?
You
must have a clear vision of what you would like your website to
communicate.
How
long do I have to wait for my website to be a success?
This
is a long term commitment. Most websites take months to be seen and
even longer to create sales.
Who
should take care of my website?
Someone
with the time to learn the ever changing concepts of the Internet.
Will
I make a profit with my website project?
Patience
is a big key. Your cash flow will be negative for a period of time.
How
do I know when to change my website?
You
must have an understanding of the "game". Change is measured
in terms of hours, days, weeks and months, as opposed to most trends
which take years to develop.